Born Primitive Releases “Diverse and Versatile” Running Shoe

As HYROX has exploded in the last couple of years, so has the shoe market, which has seen a surge in both new running shoes and hybrid shoes designed specifically for HYROX. Born Primitive is the latest shoe and apparel company to enter the space; they released their first running shoe, the Pursuit 1, in […]

7/8/2026 • 2 min Read →

Calm, Collected, Champion: Dylan Scott’s First HYROX World Title

A veteran in the field, toeing the line at his sixth World Championships, elite HYROX competitor Dylan Scott was relaxed. Experience had led him to a focused yet easygoing mindset — one he said is the best place to be for a race. Despite all the time he had spent at this level, competing against […]

7/8/2026 • 3 min Read →

Behind the Scenes at Red Bull’s HYROX Worlds Activation in Stockholm

At the 2026 HYROX World Championships in Stockholm, Sweden, Red Bull competitors wore Red Bull caps, wristbands, and headbands throughout the weekend.  But beyond the action on the competition floor, Red Bull showed up in a big way for fans and creators, hosting community challenges, friendly competitions, athlete-led Q&A sessions, and even expert-led masterclasses. We […]

7/5/2026 • 2 min Read →

Alexander Roncevic Caps a Historic Season with Elite Doubles Gold in Stockholm

World Champion, current World Record Holder, winner of multiple HYROX Majors, and a spot on the Red Bull athlete roster – Alexander Roncevic’s accolades are more impressive and abundant than those of almost anyone competing in the sport of hybrid fitness.  At the 2026 HYROX World Championships in Stockholm, Sweden, Roncevic competed over three nights. […]

7/1/2026 • 3 min Read →

Fitness, Community, and Inclusion: WODCELONA Readies for Its Fifth Annual Competition

The largest inclusive CrossFit competition in Europe is set to take place in Barcelona, Spain, this fall for its fifth iteration. From September 11-13, athletes with and without disabilities will come together to compete and celebrate fitness on the same stage. Marc Gil, the 2017 Wodapalooza champion and founder of the nonprofit Limited Edition Athletes, […]

7/1/2026 • 3 min Read →

Reebok Drops New Nano Gym 2.0

Today, Reebok introduces the next iteration of the award-winning Nano franchise, the Nano Gym 2.0. Designed as a do-it-all training shoe, the Nano Gym 2.0 delivers a lightweight, ultra-responsive training experience, allowing athletes to lock in and move without compromise.  Built with premium performance support, the new model offers a dialed-in, more agile fit for […]

6/30/2026 • 2 min Read →

Abbie Domit, Jack Farlow Claim Inaugural XENOM Titles, Set World Records to Beat

After much anticipation, the CrossFit community finally experienced the first XENOM at the Star in Frisco, TX, this weekend. Five hundred and fifty competitors across three divisions — Elite, Rx, and Compete — registered to tackle the Decathlon of Fitness, which promised to test every aspect of fitness.  In the Elite Pairs division, four PRVN […]

6/29/2026 • 3 min Read →

Adidas “Goes Full Hybrid” in Stockholm with Elite Roster, Exclusive Perks, and Fan Experiences

Over the past year, Adidas has made major investments in the competitive fitness world, nowhere more evident than in hybrid training and racing.  At the ninth annual HYROX World Championships in Stockholm, Sweden, Adidas showed up in full force across the elite divisions.  The squad included 2025 champion Tim Wenisch, Cole Learn, Danél Louw, Melanie […]

6/24/2026 • 3 min Read →

Sold Out Inaugural XENOM Event Kicks Off in Dallas This Weekend

Five hundred and fifty CrossFit athletes will head to Dallas, TX, to compete in the first Decathlon of Fitness at the Ford Center at The Star, the Dallas Cowboys’ headquarters. The lineup includes a mix of lifestyle and elite CrossFit athletes vying for the XENOM world record and a $25,000 cash prize, including CrossFit Games […]

6/24/2026 • 3 min Read →

HYROX World Championships Preview and 6 Athletes to Watch

From June 18 through Sunday, June 21, the world’s best HYROX athletes will descend on Strawberry Arena in Stockholm, Sweden, the host venue for the 2026 HYROX World Championships. Remind Me This year, there were 310 race days across 105 HYROX events worldwide, which attracted more than 1.5 million people.  The first HYROX World Championships […]

6/17/2026 • 7 min Read →

NOBULL Introduces the Outwork Flex, the Newest Addition to the Outwork Line

On Thursday, June 11, training essentials brand and former CrossFit Games title sponsor NOBULL released a new addition to its footwear lineup, the Outwork Flex. The details: Outwork is NOBULL’s legacy strength-training shoe, built for lifters who want maximum stability and durability for heavy compound movements. Keeping pace with the growing popularity of strength and […]

6/17/2026 • 2 min Read →

Leading the Way: Jake Williamson on Visibility, Victory, and the Road to Stockholm

Like many of his fellow competitors, Jake Williamson never spent time as a young man poring over his training journals, with his sights set on becoming a professional HYROX athlete.  In four short years since, he has risen to the top – a dynamic athlete and role model in competitive fitness – and is a […]

6/10/2026 • 3 min Read →

The Ultimate Father’s Day Gift Guide for the CrossFit or HYROX Dad

There are plenty of Father’s Day gift guides kicking around online, but not ones that understand what fitness dads are into. That’s why we took the time to compile some of the best gym accessories, recovery tools, shoes, apparel, and cooking-related products we love for the CrossFit or HYROX dad. As much as Dad wants […]

6/10/2026 • 2 min Read →

ATHX Officially Lands in the US

Last week marked a major milestone for the Adidas-backed ATHX Games, as the team officially announced its launch in the United States.  Following the success of their first US Invitational in Miami earlier this year, the team has just announced the first events on the ATHX US calendar.  View this post on Instagram A post […]

6/3/2026 • 2 min Read →
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